Why we still sketch on paper first
A short defence of the pencil, and what happens to ideas that skip the sketchbook stage.
Short essays on craft, client work and the small decisions that make a project feel finished.
A short defence of the pencil, and what happens to ideas that skip the sketchbook stage.
What we learned from watching our own files meet the machines.
The five questions that save two weeks of back and forth.
What changes between a screen and a cheap print run, and how to plan for it.
Notes on contrast, spacing and why most logos are tested at the wrong size.